Long-Haul Report: 10 Trends That Will Be Around For the Rest of 2024


Hot take coming at you: not all trends are worth your time. Don’t get me wrong; I live to keep up with what’s happening in fashion—whether that means clocking the next color trend or predicting which prints will pop off. However, one of the occupational hazards of being a fashion person is that it’s easy to become jaded by the never-ending trend cycle. After all, trends can turn stale overnight. There’s no guarantee that what you’re backing and buying for the season will be around in six months—unless you play the long game. Sure, it’s way more fun to indulge in the delusion that we can buy into new trends every few months rather than think practically. But in this economy? It’s best to play the long game. For some, that translates into only investing in foundational basics, which is an admirable approach, but if we’re being honest, not everyone can abide by a capsule wardrobe.

Therefore, the second best way to think long-term isn’t to swear off trends altogether but to be intentional about the ones we do end up buying. The secret to being more pragmatic with your purchases comes down to choosing trends that can not only be incorporated into your current closet easily but will actually be around for a while. And while the notion of long-haul trends might seem like an oxymoron, the truth is that there are always a few themes from runway collections that carry over from season to season. Don’t believe me? Ahead, I’m breaking down the ten best trends to invest in for the rest of 2024 based on their popularity, versatility, and longevity. After meticulously analyzing spring/summer 2024 and fall/winter 2024 collections, I can safely say without a shred of doubt that trends are actually worth your time.

a collage of models wearing utilitarian-inspired clothing on the spring and fall 2024 runways

(Image credit: Launchmetrics Spotlight; Pictured: Zimmermann S/S 24; Saint Laurent S/S 24; Balmain F/W 24; Isabel Marant F/W 24)

Whoever first coined the idea that trends couldn’t be timeless never clearly saw the S/S 24 and F/W 24 runway collections because they were brimming with more utilitarian pieces (quite literally). Unlike other trends that might be a bit more fleeting, utilitarian fashion is designed to last. However, in more recent seasons, we’ve seen the groundwork laid for this military-inspired look to “trend” again. That’s partly because it’s an amalgamation of all the previous fashion aesthetics that have taken hold in recent years—i.e., it’s comprised of some of those gorpcore staples but with an elevated perspective that alludes to the quiet luxury movement.

But it’s also because designers have been unabashed in their attempts to elevate utilitarian items through thoughtful tailoring, tactile textiles, and tonal earth tones. You can see that aim reflected throughout Saint Laurent’s S/S 24 collection, in which utility shirts, jackets, and dresses were given a pinch of ‘80s glamour with the addition of oversized earrings, belts, bangles, and even aviator hats. Similarly, at Zimmerman’s spring show, a khaki button-down shirt was made more stylish when paired with a pencil skirt, low-slung belt, and sheer knee-high socks. That theme continued into fall collections, as we saw Isabel Marant and Balmain’s collections take miliary-inspired silhouettes and give them a softer approach—thereby proving that pivoting to more “practical” pieces doesn’t have to be an uphill battle.

a collage of models wearing exotic textiles on the S/S 24 and F/W 24 runways

(Image credit: Launchmetrics Spotlight; Pictured: Tory Burch F/W 24; Tom Ford F/W 24; Jacquemus S/S 24; Alaïa S/S 24)

Just because we’re talking about inherently timeless trends doesn’t mean they have to be tame—enter exotic textiles. History shows us that humans have worn varying forms of this type of material for centuries (albeit in the form of animal leather or printed pieces), so it’s not surprising that it continues to be relevant. However, throughout S/S 24 and F/W 24 collections, we saw designers embrace exotic textures to make simple silhouettes savage (in a good way). For example, in Tom Ford’s F/W 24 collection, the trench coat was given a bit more prowess by being made from a patent navy blue crocodile embossed leather. It wasn’t just outerwear that featured this textile, though, as we saw other designers pair this wild material with seemingly subdued silhouettes.